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The sell like hot cakes of washing machine of green of platen of high end of 11
From;    Author:Stand originally
This year 11 ” of “ the golden week, report of high capacity, energy-saving province divides the sell like hot cakes of the washing machine of high-end platen green of bacterium, make the one large window of washing machine market. And manufacturing cost raises, the industry is spent centrally rise become drive structure of product of washing machine entire industry to upgrade, the main factor that company strategy changes to high end, domestic and international manufacturer

This year 11 ” of “ the golden week, report of high capacity, energy-saving province divides the sell like hot cakes of the washing machine of high-end platen green of bacterium, make the one large window of washing machine market. And manufacturing cost raises, the industry is spent centrally rise become drive structure of product of washing machine entire industry to upgrade, the main factor that company strategy changes to high end, domestic and international manufacturer also began the contention of platen washing machine and market of high end of impeller washing machine from this.
According to research organization of Zhong Yikang market newest market data shows, from 2007 the change of product structure came — 2008 look, present to the limit of one's capacity to rise situation as market of washing machine of high-end product platen, turnover is occupied come than adding 34. 37 % , already became an enterprise to get the main product line of profit of high specified number.

The reporter understands, as the growth of high-end demand, since this year, manufacturer of Chinese washing machine increased the investment to platen washing machine in succession, roll out the external form is weak and small, function in succession powerful taste newly participate in contend of market of platen washing machine. Washing machine of the Er that be like the sea since this year, in succession with GE, run quickly manage strategic partner, the respect such as control is changed to spread out depth in the low noise of platen washing machine, intelligence second collaboration. Below the pine, benefit and the washing machine tycoon such as riverside, cygnet also includes platen washing machine in succession this year advocate turn product range, benefit and riverside already rolled out 2 platen washing machine this year, have advocate make series of ultrathin ” of “ fine ease, have a capacity big 7 kilograms Zhi Yi 7 series; Cygnet rolled out the ” of “ garment Nuo that can realize midway to add the intelligence such as memory of the garment, power cut to change add function platen washing machine.

At present from actual strength of domestic and international brand contrast looks, although a few this years the scale of production of domestic brand, sale is rising stage by stage, but the market of domestic brand sale is occupied than be in however year after year drops. Analysis of the personage inside course of study points out, this as average as domestic brand monovalent on the low side, still the practice of follow low is concerned. According to reporter understanding, foreign capital brand is apparent on high-end product scale and price level brand of prep above country, at present the turnover of platen washing machine is in product of sea Er washing machine, occupy than achieving 27. 72 % ; And in product of LG washing machine, occupy than for 62. 54 % ; Occupy in product of SamSung washing machine than for 65. 83 % , high end already made the important chip that foreign capital washing machine sells in home.
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